Prime ad space, served on a lid — held at eye level for 11+ minutes, no scroll, no skip, no ad-blocker.
Local attention. In hand.
Your brand,
eleven minutes
from their face.
SipSpace rents advertising space on the takeaway lids of independent coffee shops. You bring the design, we approve it, place it and fulfil the lids — month after month.
- 11 min
- avg. hold time
- Every
- design reviewed
- 0
- gambling brands
Placement mock-upVerde Rose
Studio florist · Marlow
Bouquet offer + QR to the online shop
Illustrative mock-ups of how a local brand appears on the lid. Hover to pause, arrows to browse.
A lid is held at eye level for around 11 minutes — no scroll, no skip
How a lid run works
01
You send your design
Logo, offer, QR code — whatever you want in a drinker's hands. We size it for the lid.
02
We approve & match
Every design is reviewed, then paired with local coffee shops that fit your customers.
03
Lids go out daily
Baristas serve your brand on every takeaway cup until your lid count is fulfilled.
04
You get the report
Lids placed, shops used, scans if you use a QR — sent at the end of each month.
Monthly packages, fulfilled in lids.
Pick a lid count, we spread it across partner shops until it's served. Recurring, so your brand never disappears mid-month.
Your month at a glance
- Lids fulfilled
- 1,500
- Est. eyes on brand
- 2,100
- Cost per lid
- £0.200
- Hours of attention
- 275h
Roughly 750 lids per shop, spread across the month.
Billed monthly, cancel any time from your account. Tax is calculated and included at checkout.
Runs are placed in the order they're reserved — each café only carries one brand per category at a time, so reserving holds your slot for next month's print.
Cheaper attention than anything else local.
Move the slider to see how far the same budget stretches on lids versus the channels most local businesses default to.
£300 on lids ≈ 1,500 lids · 2,100 views · 275 hours of eye-level attention — closest package: Local Hero.
SipSpace lids
275 hrs
1,500 lids × 11 min in hand — 2,100 pairs of eyes (drinker + whoever's sat with them)
Leaflet drop
7 hrs
7,895 impressions × 3s — Most binned unread
Instagram ads
15 hrs
31,579 impressions × 1.7s — 1.7s average glance
Local press
9 hrs
12,500 impressions × 2.5s — Shrinking readership
How the lid figures are calculated: budget ÷ £0.20 per lid (Local Hero rate) = lids, × 11 min average hold time = attention, × 1.4 = views (the drinker plus, on average, 0.3999999999999999 person sat with them). Other channels use typical UK small-business rates and published dwell times. Your actual lids placed, cafés used and QR scans are reported to you every month — same maths, real numbers.
Businesses are already renewing.
“
Nine people came in the first fortnight holding the lid offer. Cheapest new customers we've ever bought.
Local Hero · 1,500 lids
“
Our regulars love that the counter backs other local traders. It reads as community, not advertising.
Partner café · revenue share
“
A leaflet gets three seconds. This sits in their hand the whole walk to work.
Taster · 500 lids, now on Local Hero
Two sides, one local loop.
Local businesses buy the space. Coffee shops share the revenue and keep full control of their brand image.
- Your design, our approval, live in weeks not months.
- Monthly package — brand keeps reappearing, not a one-off flyer.
- Reach people already spending locally, a street from your door.
- Add a QR or offer code and watch what comes back.
Every design approved. No exceptions.
A café's counter is its reputation. SipSpace reviews every advert before it reaches a lid, and these categories are never accepted:
- Gambling
- Vaping & tobacco
- Payday loans
- Adult
- Anything anti-local
Questions first?
No. SipSpace sells advertising space inside local coffee shops. Stickers are simply the format we use on the lid today — you're buying the attention, not the print.
Reserve your lid space.
Tell us where you are and we'll come back with the coffee shops we can put you in front of.